Pin It Image Credit: Carrey got his start with a spot doing stand-up at a Toronto comedy club when he was just 15 years old.
Too often, we see fantastic success stories and glowing customer testimonials get shoved to the back of a corporate kit or buried among thousands of files on a network. Success stories can be fabulous marketing tools if used properly. Post On Your Website Getting those customer stories and case studies up on your website should be one of the first things you do.
For instance if you have a Sage X3 success story, it should be featured on your Sage X3 product page in addition to your general Success Stories or Customers Testimonials pages.
Similarly if you have a wholesale distribution or QuickBooks conversion page, it would be great to see Wholesale Distribution or QuickBooks conversion customer success stories on those pages.
Include in Your Newsletter This is another one that, to me, is a no-brainer.
Customer Spotlight Email Another thing we recommend is to feature the customer in an email. This is similar to including a short blurb in your newsletter — but this email is dedicated entirely to the case study and really puts the focus on your successful project.
That way, your success story potentially reaches a wider audience and gets better coverage news outlets, industry analysts, similar companies or prospective customers, etc.
Take it With You Take your best success stories to every sales meeting. In fact, why not just cut right to the chase in your first meeting and offer up a fantastic success story or two?
You might just save yourself the hassle of providing a bunch of references later in the sales cycle. You may even save your customers the hassle of fielding a bunch of referral calls or site visits later in the sales cycle.
Those are just a few tips to get you started. If you need some help, just let us know. What are some of YOUR favorite success story marketing tactics?Jim Carrey Success Story – From Struggling Dyslexic to Comedy Movie Mogul.
Write Naked: A Bestseller's Secrets to Writing Romance & Navigating the Path to Success - Kindle edition by Jennifer Probst, Christina Lauren.
Download it once and read it on your Kindle device, PC, phones or tablets. Use features like bookmarks, note taking and highlighting while reading Write Naked: A Bestseller's Secrets to Writing Romance & Navigating the Path to Success.
> Writing > Academic > Go to class prepared Improve your listening skills Develop a notetaking method that works for you Pay close attention to content Review and edit your notes (My technical writing student, Vivinette K.
Dietsche, submitted these tips for a . Learn tips & advice about how to write comedy, humour and funny stories.
> Writing > Academic > Go to class prepared Improve your listening skills Develop a notetaking method that works for you Pay close attention to content Review and edit your notes (My technical writing student, Vivinette K. Dietsche, submitted these tips for a . Want to craft a compelling story? Here’s a helpful guide to how to write a memoir. Are you self-sabotaging your own path to success? Here are five signs you’re getting in the way of your own success.
I run a humorous short story competition, so have lots of experience to share. How to Write a Short Story.
For many writers, the short story is the perfect medium. While writing a novel can be a Herculean task, just about anybody can craft—and, most importantly, finish—a short story. Like a novel, a good short story w. Discover tips and secrests of how to write a book now and fulfill your dream of authorship.